Honda PH core values drives company’s commitment to exceptional customer service


Good customer service is expected from companies, especially ones as big as Honda. On that note, Honda Philippines has been taking customer service to a whole new level. In a recent press release, the local arm of the Japanese motorcycle manufacturer shares why and how they take customer service from good to exceptional.


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  • “We know that customers buy motorcycles because this helps make their daily lives better. In the same way, Honda’s customer service will always be here to help our customers' daily lives better, easier, and more comfortable as well,” said Honda Philippines, Inc. Assistant Vice President for Customer Service Operations Hitoshi Ito.

    According to Ito, one of the most important buying experiences of a customer is making them feel valued and cared for. That said, Honda Philippines guarantees its customers top-notch and uncompromised after-sales service and support to ensure worry-free ownership every step of the way.

    Honda’s exclusive dealers are not only equipped with tools and equipment but their mechanics are well-trained and accredited. They also receive regular training both in the aspect of technical and customer service.

    “It is our job to fix their motorcycles, but more than that, the true goal is to repair the customer’s heart, to make the customer’s happy,” said Honda Founder Soichiro Honda.

    Reinforcing their founder’s words, Honda Philippines holds an annual mechanical competition dubbed the Mechanic Skill Olympics. Participants in the competition showcase their technical expertise making the event one of the most awaited activities of all Honda dealers and mechanics. Winners get to represent the country in an international competition, participated by other Honda distributors from Asia and Oceania.


    “We believe that Honda’s role in the community is not just to produce great products but also ensure that high-quality services are accessible to its customers through its after-sales program. This is the reason why Honda has always been at the forefront of the motorcycle business in the Philippines and why we have kept the loyalty of our customers over the years,” shared Customer Service Manager Cyrus Pagaran.

    For another esteemed customer service manager, Noli Minor Jr., Honda Philippines, Inc.’s, ethos of valuing the joy of customers for owning a motorcycle encourages customer loyalty. “We always ensure that a purchase is supported by strong after-sales through our dealers. We want our customers to always come back to our dealers because they are delighted with the services. It’s the responsibility of Honda to make our dealers always be ready about it.”

    Looking for a trusted and reliable motorcycle brand is the first thing, but finding a team who believes in the value of relationships based on the trust of their customers always comes next. With Honda Philippines, Inc., no detail is too small, no issue is too complicated. Honda believes in the power of dreams by adding value to the life of all its customers through its consistent and strong customer service.


    As a testament to its dedication to delivering exceptional customer service, Honda Philippines Inc. recently launched the “Serbisyong Panalo Promo,” a campaign that runs until April 30, 2022.

    For every purchase of Honda genuine parts, apparel, or service worth P300, Honda’s customers will be entitled to a raffle ticket for a chance to win any of the following: Honda helmet (15 winners in NCR, Luzon, Visayas, and Mindanao) smartphones and a brand-new Honda PCX160 (one winner each for NCR, Luzon, Visayas, and Mindanao).

    Photos from Honda

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