Rolls-Royce art program holds 1st Spirit of Ecstasy Challenge

Spirit of Ectasy

Rolls-Royce recently commenced the inaugural “Spirit of Ecstasy Challenge.”

KEY TAKEAWAYS

  • What is the Spirit of Ecstasy Challenge all about?

    This program, through the Rolls-Royce Art Program Muse, invites emerging designers to create works inspired by Rolls-Royce and the Spirit of Ecstasy.
  • Who are the members of the jury who will pick the three designers that will participate in the Spirit of Ecstasy Challenge?

    They are Rolls-Royce Motor Cars Director of Design Anders Warming, Dior Men Director of Jewelry and Ambush Founder Yoon Ahn, Design Museum in London Chief Executive and Director Tim Marlow, and Counterspace Studio in Johannesburg Founder and Principal Sumayya Vally.
  • Through the ultra-luxury automotive manufacturer’s art program Muse, the aforementioned competition “invites emerging design visionaries to create unique works inspired by Rolls-Royce and the Spirit of Ecstasy” (the figurine placed on top of the bonnet of every Rolls-Royce vehicle).

    The jury of design experts who will select three designers to participate in the first-ever Spirit of Ecstasy Challenge include Rolls-Royce Motor Cars Director of Design Anders Warming; Dior Men Director of Jewelry and Ambush founder Yoon Ahn; Design Museum in London Chief Executive and Director Tim Marlow; and Counterspace Studio in Johannesburg Founder and Principal Sumayya Vally.

    Spirit of Ectasy

    The latest initiative, the company said in a statement, invites emerging designers to “experiment and expand the boundaries of materials.”

    “Celebrating tradition and innovation, each biennial Challenge will focus on a different medium and related field of practice — the selected medium for 2022 is textile. The chosen finalists will be announced in March 2022,” Rolls-Royce added.

    In a joint statement, the jury for the Spirit of Ecstasy Challenge noted the initiative “creates a wonderful platform for dialogue and the exchange of inspiration and ideas among creators and visionaries" and offers them "ways of deepening and broadening their realm of understanding of textile-based artistic forms and languages of expression.”

    Spirit of Ecstasy

    “We salute Rolls-Royce for the platform they give to emerging talent and look forward to seeing the works created for the initiative come to life. It will shine a light on craftsmanship, which is something that Rolls-Royce champions and demonstrates to the highest level,” the jurors said.

    Alongside the commencement of the Spirit of Ecstasy Challenge, Rolls-Royce also unveiled a redesign of the figurine to grace the bonnet of its new all-electric Spectre. “Originally designed by Charles Sykes in 1911, the Spirit of Ecstasy figurine has become an instantly recognizable symbol of British luxury. Her lower, more dynamic stance for Spectre will bring her much closer to Sykes’ original drawings from the early 20th Century,” Rolls-Royce ended.

    Photos from Rolls-Royce

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