Ayala-led AC Motors gets new name

AC Moibility logo

The Ayala Corporation’s mobility arm now has a new name.

KEY TAKEAWAYS

  • What is the new name of Ayala Group's mobility arm?

    The Ayala-led firm's new name is ACMobility.
  • What is the purpose for the rebranding?

    The rebranding is designed to reflect the company's direction — from being a multi-brand vehicle distributor and retailer to an end-to-end mobility provider that would cover services, infrastructure, and eventually digital platforms, among others.
  • Now called ACMobility, the rebranding highlights the company's new direction — from being a multi-brand vehicle distributor and retailer to an end-to-end mobility provider that offers services, infrastructure, and eventually digital platforms, among others.

    "At ACMobility, we aspire to be the leading mobility provider for all by the end of this decade. By calling ourselves a mobility provider, we seek to go beyond simply selling vehicles. Our goal is to provide value in the whole ecosystem, which includes building a new electric vehicle platform and providing people with different options that enable their mobility in life," ACMobility Chief Executive Officer Jaime Alfonso Zobel de Ayala said in a statement.

    Jaime Alfonso Zobel de Ayala

    In a statement, the firm noted that the charging stations that its mother company has invested in starting last year have been consolidated under ACMobility and will continue to increase to support the transition of the automotive industry towards electric mobility.

    Per ACMobility, it manages a total of 33 stations in 16 Ayala Land-operated locations — and will add 100 more in at least 40 areas within 2024.

    Bosch x AC Motors 2

    ACMobility is the local distributor of Kia, Volkswagen, and BYD passenger cars in the Philippines, and operates dealerships for Honda and Isuzu. Aside from that, it is also the franchisor of Bosch Car Service (BCS), an automotive workshop network that offers “one-stop-shop services”, covering mechanical repairs to intricate electronics, engine systems, safety features, comfort upgrades, transmission expertise, and a host of other services and diagnostics.

    “Through each of the brand partners of ACMobility, the company upholds its commitment to quality customer service, and to providing a wide variety of products and services that bring value to customers and help move Filipinos forward amid a rapidly transforming global automotive industry,” he ended.

    Photos from ACMobility, Ruben Manahan IV, Juan Paulo Papa

    Also read:

    AC Motors, STAR Corp. open largest BYD dealership in QC

    AC Motors launches online used car selling platform

    AC Motors provides customers immersion on services with Open Workshop program

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