BMW Group pledges PWD driver safety training

The BMW Group has pledged to donate driver safety training for persons with disability (PWD) for every top-six finish achieved by German athletes in the 2023 BMW IBU World Championships Biathlon in Oberhof.

According to the BMW Group, three training courses will be gifted for every German World Championship medal.

To note, BMW has been involved in biathlon as a partner of the International Biathlon Union (IBU) since 2010. As of this season, the marque has also supported Germany’s national biathlon team with electrified cars as the mobility partner.

“As a premium automobile manufacturer and the mobility partner of Germany’s national biathlon team, personal mobility is central for BMW. This is not a matter of course for all people. Joining forces with the DSV (the German Ski Association) at the BMW IBU World Championships Biathlon, we want to do something about this. The BMW M Driving Experience offering includes special safety training for persons with physical restrictions and supports them in having more autonomous and safer mobility on the road. BMW will make these training courses available to people in DSV skiing clubs, thereby expanding the mobility partnership beyond high-performance sport,” said BMW Group Head Stefan Teuchert.

The BMW Group said that to date, various BMW and BMW M models have been equipped with control units operated by hand and are used during the driver safety training courses. Participants of the program learn how to keep their vehicles under control calmly and skillfully in unexpected situations.

The offering is aimed at both paraplegics and people who work with people with physical challenges.

“Our entire team is really looking forward to the home world championships, and to spectators being allowed at the track again. The athletes will give it their all to ensure German fans enjoy as many successful moments as possible. Having worked with BMW to think about how to evolve our mobility partnership, and adding this inclusive approach to the home world championships, gives everyone an extra motivational boost for the races in Oberhof,” commented DSV Marketing Managing Director Walter Vogel.

Photos from BMW Group

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