Enkei Wheels formally enters PH aftermarket scene

MANILA: Enkei Wheels — an aftermarket wheel manufacturer known for its deep Japanese domestic market car roots — has officially entered the local aftermarket scene. 

In an event held at the Karrera Showroom in Filinvest, Muntinlupa, the brand announced its partnership with Wheel Gallery Incorporated (also known as Concept One Wheels) and YHI Philippines Incorporated. 

Wheel Gallery will act as the distributor of Enkei Wheels in the country while YHI Philippines will handle the product importation.  

“We at YHI Philippines are very delighted to forge another meaningful partnership with Wheel Gallery, Incorporated. From years of doing business with Nitto Tires, we are now happy to strengthen our collaboration with one of the most respected aftermarket wheel distributors in the country for another top-notch Japanese aftermarket brand, this time, Enkei,” YHI Philippines General Manager and Country Head Jason Delloso noted. 

“Wheel Gallery, Incorporated and Boss Sam have been more than just associates for YHI Philippines, they’ve been our dearest partners for years, sharing the same dedication in offering quality aftermarket products to consumers,” he added. 

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Enkei Wheels rose to fame when it adopted the MAT — or Most Advanced Technology, process of manufacturing — which results in producing wheels comparable to forged wheels in terms of weight and strength. 

On that note, the name has become popular not only among enthusiast, but also to major automotive brands. 

Here is a quick look at the products offered by Enkei Wheels: 

• Racing Series 
• Tuning Series
• Performance Series
• Truck and SUV (sport utility vehicle)

Some of the popular models from the marque include the below: 

• RPF1
• NT03
• RC-T5

Aside from the abovementioned, the local wing of Enkei Wheels will also bring in new models, such as the Trail-Cross and Adventurer wheels. 

The following wheels are also now available in the country, thanks to the partnership between the three parties: 

Off-road models	RPT1, PDT1, SC59, and XC02
Racing Series	PFM1, GTC01RR, and GTC02

In addition, Enkei Wheels also introduced the new SBC (special brilliant coating) color finish, available in select wheels and sizes, to the local market. 

“From my early years in the late 1980s, when I first began customizing cars, Enkei has been more than just a wheel brand to me—it has been a symbol of performance, refined style, and elegant yet sporty designs. I remember admiring timeless designs like the Apache IV, which to this day remain etched in my memory as a classic design in automotive culture,” Wheel Gallery Incorporated President Sam Liuson was quoted saying.

“Together [Wheel Gallery and YHI Philippines>, we will ensure that every enthusiast in our country experiences the pride, thrill, and quality that only Enkei can deliver,” he added.

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