Mitsubishi announced that its Outlander plug-in hybrid electric vehicle (PHEV) has lead the sales for its category in Japan. The brand’s flagship crossover sport utility vehicle (SUV) reportedly sold 10,749 units in Japan in the first half of the Japanese fiscal year of 2022.
The Mitsubishi Outlander PHEV is Mitsubishi Motors’ flagship model which brings together the best in electrification and all-wheel control technologies. Launched in Japan in December 2021, it has been highly acclaimed by customers for its bold exterior design based on the product concept of “I-Fu-Do-Do” (authentic and majestic in Japanese); its convenient seating arrangement for seven passengers in three rows; and the smooth and powerful acceleration of a twin-motor four-wheel-drive.
Mitsubishi Motors launched the new model in Australia and New Zealand this year and will start sales in North America in November 2022.
As a result of its research and development of electrified vehicles since 1964, Mitsubishi Motors launched the i-MiEV (the world’s first mass-produced electric vehicle) in 2009. The company then introduced the Outlander PHEV (the world's first plug-in hybrid electric SUV) in 2013 and added the Eclipse Cross PHEV model to the lineup in 2020.
The company has been taking the lead in the PHEV category with approximately 310,000 units of Outlander PHEV sold in more than 60 countries around the world.
Photos from Mitsubishi
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