Nissan Philippines, the third largest carmaker in the country, has partnered with fuel giant Pilipinas Shell that will give customers the chance to win free fuel for five years.
Until June 30, all customers who purchase a participating Nissan model via cash or bank purchase order financing will be automatically entitled to join the raffle promo.
Nissan Philippines General Manager for Marketing Dino Obias said that this partnership will create significant impact for both brands, particularly with the recent fuel price increase, through initiatives that show how Nissan and Shell can collaborate to make journeys even better for motorists.
"At Nissan, our customers always come first. And that is why we are supporting them by creating a retail campaign that gives them a chance to win free fuel for five years," explained Obias. "Starting with this, we are subsequently looking forward to continuing our partnership with Shell in the months to come."
Based on the Shell-Nissan partnership, Nissan car buyers within the said promo dates will get the chance to win free Shell fuels with the corresponding prizes (whichever comes first):
- Five years or PHP500,000 worth of Shell Fuels
- Three years or PHP300,000 worth of Shell Fuels
- One year or PHP100,000 worth of Shell Fuels
For the petroleum company's part, Kit Bermudez, Shell's national sales manager and marketing manager for retail, said that the latest promo is to provide Nissan customers with the best products and services.
"Today, it's all about the customers. It's about giving them our best products and services--cars and fuels that work best together," he said.
"If you have an entry-level vehicle that needs fuel efficiency, we have Shell FuelSave. If you have a Nissan Patrol and need power and performance, we also have the Shell V-Power. There's always a Shell fuel that works great with whatever your drive is," Bermudez added.
The initiative between the two global brands is part of several customer-focused activities.
This raffle promotion can be availed on top of all other existing or ongoing Nissan Promotions from April 1 to June 30, 2019.