Ranger, Everest leads Ford PH H1 2024 sales

Ford Island Conquest

Ford Philippines retailed 14,460 vehicles during the initial half of 2024.

KEY TAKEAWAYS

  • How many Ranger and Everest units did Ford Philippines sell in the first half of 2024?

    Ford Philippines sold 6,872 Ranger units and 4,536 Everest examples in the first half of 2024.
  • For how long will Ford Philippines hold the "Ford Freedom Deals"?

    The promo is up to July 31, 2024.
  • The Blue Oval marque’s local distributor said that the performance was spearheaded by the Ford Ranger and Everest models — with the former selling 6,872 examples (29-percent growth compared to 2023) and the latter having 4,536 units (20-percent increase).

    Ford Ranger Wildtrak 4x4 Photo from Ruben Manahan IV

    The additional sales boost came from the Ford Territory with 2,771 examples turned over to clients and the newly-unveiled Mustang and Bronco garnering a combined sales output of more than 130 units.

    “We are pleased with our sales performance for the first six months of the year driven by the continued demand for our best-selling Ford vehicles, with the addition of the All-New Mustang and All-New Bronco which were received warmly by our customers,” Ford Philippines Managing Director Michael Allen Breen was quoted as saying.

    Ford Everest Photo from Jirehl Kent Flores

     “We are excited to sustain the momentum through the next half of the year as we continue to enhance the Ford ownership experience,” he added.

    To sustain the growing numbers, Ford Philippines launched its latest promo that will be offered for the whole month of July.

    Ford Territory Titanium X Photo from Ruben Manahan IV

    Dubbed the “Ford Freedom Deals”, the promotion provides terms like all-in low downpayment deals, low monthly fees, cash savings, or free service offers to give customers significant savings.

    Under the sales initiative, the Ford Territory is being retailed via a P98,000-all-in low downpayment or with the 5-Star Care Package (which comes with free five-year warranty, five-year scheduled service plan and five-year emergency roadside assistance). On the other hand, Territory Titanium — under the promo — can be had with an additional P20,000 cash discount on top of the 5-Star Care Package.

    Ford Bronco Photo from Ruben Manahan IV

    The Ford Everest can be taken home through cash savings of up to P20,000 or P24,000 monthly amortization term while the Ranger, with as much as P90,000 cash savings or under a P15,500 monthly fee.

    Further, the Ford Explorer is being offered with a zero-percent interest for 12 months or a low monthly fee of P34,400.

    7th-gen Mustang Photo from Ruben Manahan IV

    “This month is definitely the best time to get a Ford with our wide range of exclusive financing offers and cash discounts for our best-selling vehicles under Ford Freedom Deals,” Breen shared.

    Also read:

    Ford PH Sep. YTD 2023 sales grow by 42%

    Next-gen Ranger is Ford PH’s best-selling unit for H1 2023

    Ford PH H1 2023 sales breach 13k-unit mark

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