Classy With a Cause: Rolls-Royce Bespoke Red Phantom

The House of Rolls-Royce has recently unveiled images of another bespoke creation: Bespoke Red Phantom. The latest Red Phantom designed is not just about to suit the taste of the few, but also commissioned to benefit (RED), the global charity and its fight to end AIDS. First sketches of the red-themed creation were revealed by the world’s leading luxury manufacturer seven months ago at the Sotheby’s Galleries in New York City. The official unveiling will be done at a gala event at the One Thousand Museum tomorrow, (December 5, Philippine time) in Miami. The launch is in connection with Sotheby’s and RM Sotheby’s launch an exclusive online auction which will run until 13 December 2019 on sothebys.com. Proceeds from the auction, after costs, will benefit (RED)’s fight to end AIDS. The successful bidder will have the unique opportunity to collaborate with one of the world’s most respected contemporary artists, Mickalene Thomas. The artist will create a custom wrap for the exterior of the motor car, based on an original work of art inspired by the Red Phantom for the collector. When the digital hammer falls, the ultimate bidder will be the proud owner of the Red Phantom, a personalized artwork by Thomas and the honor of having supported (RED) in its mission. “It is an honor and privilege to present this one of a kind commission created at the Home of Rolls-Royce in Goodwood, England,” Martin Fritsches, President and CEO of Rolls-Royce Motor Cars America said. “Every member of our team is deeply inspired by this world-class commission and equally by the importance of the cause that it was created to support - (RED)’s fight to end AIDS. We are proud to partner with Mickalene Thomas, Sotheby’s and RM Sotheby’s to achieve an outstanding result from this auction.” Jennifer Lotito, Chief Operating Officer, (RED), said that they are thankful for the assistance extended by the ultra-luxe brand. "We’re so grateful to Rolls-Royce for donating profits from the Red Phantom to help with the fight to end AIDS. We need all forces mobilized against this pandemic which is the leading cause of death among young women. We also want to thank Mickalene Thomas for her creative genius and support of this auction to help the Global Fund eradicate AIDS." Thomas, for her part, also expressed gratitude with the opportunity. " I am honored to collaborate with such an esteemed group of partners as (RED), Rolls-Royce Motor Cars, Sotheby’s and RM Sotheby’s in the global fight to end AIDS. To be able to share my creative vision in a way that impacts such a noble cause feels powerful and inspiring to me and I am sure to the ultimate winning bidder who is coming together with these amazing organizations to change the world,” Thomas noted. Phantom’s exterior hue features a Bespoke finish of Crystal over Magma Red. Particles of crystal captured in the final layers of finish creating a luxurious luminescence. The handcrafted Bespoke leather interior in Brilliant Arctic White is offset by bright Mugello Red highlights overseen by the iconic and colorful Mugello Red ‘Shooting Starlight Headliner.’ Housed within a single-piece glass fascia and extending across the instrument panel, the Gallery design, ‘Red Regatta Sails,’ is constructed of Bespoke Mugello Red leather. Please visit the exclusive online auction at sothebys.com from 4-13 December to bid on the unique Phantom.  

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