Ford unveils F-150 Rattler in US


Ford recently introduced a distinctive, rugged, entry-level addition to its 2023 F-150 lineup — the F-150 Rattler. According to the American automaker, the Ford F-150 Rattler is perfect for adventure-seeking customers looking for a stylish truck with standard four-wheel drive for exceptional off-road capability.


  • What is Ford's newest F-150 pickup truck?

    It is the Ford F-150 Rattler.
  • When will it be available?

    It will be available in the latter part of this year.
  • “Our new F-150 Rattler offers aspiring adventurers an off-road option with expressive looks and capability in one package. This truck builds off the F-150 off-road legacy while allowing us to introduce new customers to the right blend of styling and value in the F-150 lineup,” said Ford Truck Group Marketing Manager Todd Eckert.

    Performance-wise, the Ford F-150 Rattler is fitted with purposefully made equipment such as skid plates, an electronic rear-locking differential, hill descent control, specially tuned off-road shock absorbers, as well as rugged all-terrain tires.

    It also wows with functional and aesthetic exterior components like a dual exhaust system, painted 18-inch aluminum wheels, F-150 Rattler badging, and rattlesnake-inspired graphics.

    Inside are Onyx seats featuring burnished bronze accents and stitching that match the trim on the instrument panel.


    The Ford F-150 Rattler is offered in exterior colors including Oxford White, Avalanche, Iconic Silver, Carbonized Gray, Antimatter Blue, Stone Gray, Agate Black and Rapid Red TriCoat.

    Ford said that the F-150 Rattler will be available in the US this fall (September to December). Pricing is expected to be announced when the pickup truck nears its launch date. 

    Photos from Ford

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