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MG PH to Hold MG Live! Free Concert Series, Showcasing MG Vehicles and Top Filipino Musical Acts

Two things are true about Filipinos: they love music and they love cars! To address every Pinoy’s desire to check out the latest rides while enjoying their favorite tunes, MG Philippines is mounting MG Live! Powered by Phoenix Petroleum–a free concert series that highlights some the country’s top bands while emphasizing the car brand’s fun and vibrant spirit.

For most Filipinos music and driving are inseparable, whether its driving to work or cruising to a weekend getaway. MG Philippines recognizes this and have engaged with some of the country’s top bands in an effort to bring the driving playlists of Pinoys to life.

MG Live! Powered by Phoenix Petroleum promises exciting performances from electro-pop-rock specialists Gracenote; the always party-ready Sandwich; alt-rock trio Hilera; pop-rock foursome Moonstar88; and Ultra Combo, for everyone who enjoys rocking out to the music of the Eraserheads. These bands are stalwarts in the local music scene and are also, in one way or another, responsible for the songs that have moved, touched, and inspired Filipinos for years.

“A big part of what makes MG cars special is their ability to satisfy a wide range of various needs and lifestyles. These vehicles are trusty daily drivers during busy work days, but versatile enough for a weekend getaway,” says Atty. Alberto B. Arcilla, President and CEO of The Covenant Car Company, Inc., the distributor of MG in the Philippines. “MG Live! is a way for us to showcase our full vehicle lineup, announce our innovative aftersales complements, and unveil our upcoming dealership locations in a manner all Filipinos can appreciate: music. It’s also a chance for us to let everyone know that MG is vibrant, youthful in spirit, and made for everyone who wants to enjoy life to the fullest.”

MG Live! is a free event open to all car and music lovers, and special MG giveaways and VIP concert passes await those who take part in the interactive games at the MG Philippines booth. For example, simply liking the MG Philippines Facebook page and sharing any MG Live!-related post, or following the MG Philippines Instagram account and posting a photo with the hashtags #MGPhilippines, #MGLive, and #ComeAliveWithPhoenixPulse allows guests to take home premium MG and Phoenix merchandise. Completion of both tasks gives the guest one raffle to qualify for a VIP pass to each concert leg, which will be confirmed via direct message or private message by MG Phils.

Check out the schedule below for all legs of the MG Live! free concert series:

ARTIST DATE LOCATION
Gracenote March 9, 2019 SM Megamall Fashion Hall
Sandwich
Hilera March 30, 2019 SM Southmall
Moonstar88
Ultra Combo April 6, 2019 Manila International Auto Show, World Trade Center, Pasay City

Aside from the exciting MG Live! concert events, a full lineup of modern MG vehicles including the MG ZS crossover SUV, MG 6 fastback sedan, and the MG RX5 compact SUV will be made available for test drive, giving everyone the opportunity to get behind the wheel of these stylish, modern, #BritishBred cars. A classic MGB V8 two-door roadster will also be showcased, as a nod to the brand’s rich and colorful heritage.

Here is a schedule of all MG Live! displays that will run alongside the MG Live! free concert series:

LOCATION DATE
SM Megamall Fashion Hall March 4-10, 2019
SM Southmall March 28-31, 2019
MG Philippines @ Manila International Auto Show, World Trade Center, Pasay City April 4-7, 2019

In the same way that the MG Live! concert series gives Filipino music lovers what they want, MG Philippines builds off of this notion and gives the Filipino motoring public the modern, attainable British heritage automobiles they have always wanted, while also offering the dynamic value proposition of every MG vehicle.

MG Live!

 

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