Mitsubishi PH GenSan dealership is now 50 years old


Mitsubishi Motors Philippines Corporation (MMPC) President and CEO Mutsuhiro Oshikiri commended Mindanao Integrated Commercial Enterprises, Inc., (MICEI) for its 50 years in the automotive industry.

According to MMPC, the said milestone that was reached is “a testament to the strong leadership and dedication of the men and women behind the organization.”

MICEI is MMPC’s authorized dealership in General Santos City, South Cotobato.


“For 50 years, MICEI has promoted the Mitsubishi Motors brand in South Cotabato with utmost professionalism and genuine care for its customers. Their longevity in the highly competitive automotive industry reflects the resiliency of the organization and its progressive business approach that allows them to quickly adapt to the ever evolving demand of the market,” the company claimed.

MMPC said further that MICEI has remained committed to serve customers despite the challenges posed by the Covid-19 pandemic.

“As proof of the innovative attitude of MICEI, the company is now exploring the use of solar panels as the source of power for the facility,” MMPC concluded.

Photo/s from Mitsubishi Motors Phililippines Inc.

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