Toyota PH committed to ease of vehicle ownership with Sure Advantage

Toyota Motor Philippines (TMP) described its Sure Advantage program as "the company’s commitment to making owning and maintaining one’s dream car an enriching experience...smooth, hassle-free, and as enjoyable as possible."

Reliability and accessibility

With Toyota Sure Advantage, the company employs the best practices in manufacturing and engineering of vehicles to make them reliable. On top of that, TMP makes mobility more accessible to Filipinos with its myToyota app and Toyota Financial Services. 

Vehicle acquisition and maintenance and the latest car accessories are within reach for customers with the myToyota Android and iOS app. That's on top of TMP's 70-plus dealers and service centers nationwide. 

Toyota Financial Services’ flexible financing packages are tailored to meet varying needs, while Toyota Insure adds peace of mind to every vehicle purchase. Toyota Certified Used Vehicles also makes upgrading to a well-maintained car possible to customers. 

Entrepreneur Ana Marie Miranda-Bengco can vouch for this Sure Advantage aspect: “I’ve been a Toyota vehicle owner for more than 10 years,”  Miranda-Bengco said. Her family owns a Fortuner, an Altis, and a Grandia.

 

“All the vehicles are easy to maintain and deliver the performance we expected...We rarely need fixing or changing parts, and if there is a need to do so, spares are easily available (and) budget-friendly,” she added.

Kaizen philosophy

Driven by the brand's “kaizen” philosophy, which means “continuous improvement," TMP is offering cars that keep occupants safe and the environment cared for. 

Models developed under the Toyota New Global Architecture are engineered for better agility, visibility, and stability. Select models are also equipped with Toyota Safety Sense (TSS). 

TSS includes a Dynamic Radar Cruise Control, which uses radar to adjust speed and maintain safe distance from the vehicle in front. Lane Departure Alert warns the driver when the car veers from its lane. Lane Tracing Assist reads the lines on the road to keep the vehicle centered in its lane.

Hybrid electric vehicles like the Prius, Corolla Altis, and Corolla Cross combine the power of a gas engine, and an electric motor that's charged by the engine, so the motors doesn't need to be plugged in to electricity.  

 

Through the Toyota Sure Advantage, owners are guaranteed that each vehicle is worth their investment, TMP concluded. 

Photos from Toyota

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