Trend: Japanese Rent Vehicles Not to Drive but to Use in Unusual Ways

Strange, but true: According to car-sharing service Orix, Japanese customers who rent their vehicles don't even bother driving them. This was backed up by Times24.Co, a leading automobile sharing service provider with more than a million users. According to its survey, it discovered that some of its customers who rent these vehicles don't even drive them, but instead use them for unusually practical purposes that require space--or even storage.

"Practicality in Wheels"

The company's survey revealed that these renters use these rented vehicles as a "napping" space or even as an office. Some would use their vehicles to store their extra belongings when storage space is limited.

"I rented a car to eat a boxed meal that I bought at a convenience store because I couldn't find anywhere else to have lunch," said a 31-year-old male company employee who lives in Saitama Prefecture, close to Tokyo. "Usually the only place I can take a nap while visiting my clients is a cybercafe in front of the station, but renting a car to sleep in is just a few hundred yen (several dollars), almost the same as staying in the cybercafe."

Oddly enough, the study also revealed that some customers used the vehicles to their recharge mobile phones after the 2011 Great East Japan Earthquake and tsunami.

Increasing Trend

According to Asahi.com, NTT Docom Inc. did a survey in 2018 and found out that "one out of every eight users rented automobiles for purposes other than transportation." And of those surveyed, the main reason was to sleep or rest in their vehicles. Other reasons also cited were to talk to friends, family, and clients on the phone.

Perhaps the reason why this trend is booming can be traced to the increasingly limited space that the Japanese are experiencing, especially in the cities. "No space" can mean "lack of privacy," and privacy is something that's important to many Japanese.

"Cars can be used for private space," said the NTT Docomo official in charge of the study. "People used our vehicles in more ways than we expected."

Read All

Featured Articles

Recommended Articles For You

Read All

Featured Cars

  • Upcoming

Car Articles From Zigwheels

  • News
  • Article Feature
  • Advisory Stories
  • Road Test
  • Suzuki Auto Calapan ready to serve
    Suzuki Auto Calapan ready to serve
    Ruben Manahan IV . Today
  • Kia launches 2nd-gen Seltos
    Kia launches 2nd-gen Seltos
    Ruben Manahan IV . Today
  • Subaru debuts all-new Trailseeker for US market
    Subaru debuts all-new Trailseeker for US market
    Cesar Miguel . Today
  • BMW PH Nov. 2025 YTD sales breach 2024 performance
    BMW PH Nov. 2025 YTD sales breach 2024 performance
    Ruben Manahan IV . Today
  • All-new Nissan Kait in LatAm could fit well in PH market
    All-new Nissan Kait in LatAm could fit well in PH market
    Cesar Miguel . Today
  • Geely Okavango Elite vs. the competition
    Geely Okavango Elite vs. the competition
    Cesar Miguel . Today
  • Check out the Hongqi E-QM5's 3 exquisite colors
    Check out the Hongqi E-QM5's 3 exquisite colors
    Paulo Papa . Dec 09, 2025
  • How Coco Martin uses his own Toyota Tamaraw
    How Coco Martin uses his own Toyota Tamaraw
    Cesar Miguel . Dec 09, 2025
  • Check out the PH-retailed Toyota Ativ's 4 variants
    Check out the PH-retailed Toyota Ativ's 4 variants
    Paulo Papa . Dec 04, 2025
  • Mitsubishi Destinator: 4 reasons to buy
    Mitsubishi Destinator: 4 reasons to buy
    Cesar Miguel . Dec 04, 2025
  • Avoid road trip horror stories this 'Undas' with these tips
    Avoid road trip horror stories this 'Undas' with these tips
    Ruben Manahan IV . Oct 20, 2025
  • Here are ways to avoid road rage
    Here are ways to avoid road rage
    Paulo Papa . Sep 23, 2025
  • How well do you understand traffic signs?
    How well do you understand traffic signs?
    Cesar Miguel . Sep 09, 2025
  • How car collectors can take advantage of Liqui Moly products
    How car collectors can take advantage of Liqui Moly products
    Ruben Manahan IV . Sep 08, 2025
  • Do you still need to wash your car after it rains?
    Do you still need to wash your car after it rains?
    Cesar Miguel . Jun 12, 2025
  • First drive: Radar RD6 Econ
    First drive: Radar RD6 Econ
    Cesar Miguel . Dec 02, 2025
  • Changan Nevo Q05: efficiently speedy
    Changan Nevo Q05: efficiently speedy
    Cesar Miguel . Nov 25, 2025
  • ELECTRIA: VinFast VF 3 - When simplicity just works
    ELECTRIA: VinFast VF 3 - When simplicity just works
    Cesar Miguel . Nov 24, 2025
  • First drive: Mercedes-Benz GLE 400e
    First drive: Mercedes-Benz GLE 400e
    Paulo Papa . Oct 29, 2025
  • Land Rover Defender Octa: down and dirty
    Land Rover Defender Octa: down and dirty
    Paulo Papa . Oct 28, 2025