Ford PH to open new service facility in Cebu
A new service under service facility is set to rise in Mandaue City Cebu, Ford Philippines announced.
KEY TAKEAWAYS
How big is the soon-to-rise establishment?
The building has a total floor area of over 4,000 square meters that will house more than 50 service and paint bays as well as a three-vehicle showroom.Who will manage the soon-to-open Ford Mandaue branch?
The establishment will be operated by Fairlane Automotive Ventures, Inc.In a statement, the Blue Oval marque said that it has recently broken ground at North Road, Barangay Jagobiao, Mandaue City to mark the start of construction of the soon-to-open Ford Mandaue branch. It will be operated by Fairlane Automotive Ventures, Inc. (FAVI).
Ford Philippines’ latest dealership expansion is aimed at serving the brand’s growing customer base in the northern part of Cebu province, particularly on parts and accessories, service, and vehicle maintenance needs.
The forthcoming Ford Mandaue branch — which is set to be completed come fourth quarter of 2023 — will serve as one of the biggest service facilities in the Visayas region, with a total floor area of over 4,000 square meters. The upcoming structure shall house more than 50 service and paint bays combined, as well as a three-vehicle showroom.
In addition, the soon-to-open new Ford Mandaue will serve as a service facility of the Ford Cebu dealership. “It aims to bring to life Ford’s commitment of a next-generation ownership experience with a new facility for various service and aftersales transactions,” the company said in the statement.
“The construction of a new Ford service facility in Cebu testifies to the growing preference towards the Ford brand in this part of the country,” Ford Philippines Managing Director Michael Allen Breen was quoted as saying.
“We thank our partners from the Fairlane Automotive Ventures, Inc. for the continued partnership and collaboration to serve our customers. We look forward to delivering service innovations to our customers in Cebu that will enhance their Ford ownership experience,” the company executive added.
Photos from Ford Philippines, Ruben Manahan IV
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