Here’s how Lexus Driving Signature can make safer, more exciting cars for the future

The future is electric, there’s no doubt about it. And as the industry moves forward, Lexus aims to make the connection between man and machine become deeper, meaningful, safer, and even more exciting.

Lexus looks not only to improve on the brand’s level of refinement but to also create vehicles that carry a unique Lexus Signature identity. This philosophy is known as the “Lexus Driving Signature” and this marks a new chapter in the evolution of the luxury brand.

The Lexus Driving Signature, or LDS, pursues linear operation that is faithful to the driver's intentions. The goal of LDS, per Toyota’s luxury division, is to amplify confidence, comfort, and overall love of driving through the faithful execution of driver intentions.

According to Lexus’ engineers, a car “must respond faithfully to the driver’s intentions. For example, it must turn as soon as you turn the steering wheel. As you accelerate rapidly, the vehicle must faithfully follow your intended line. If the vehicle responds slightly better than the driver expects, this will surely turn enjoyment into delight.”

On the other hand, less responsive vehicles don’t change direction right away when you turn the steering wheel. This means you need to continually pay careful attention as you drive.

That said, driving behind the wheel of a Lexus, does not feel like a task. When driving enjoyment comes naturally, holding the steering wheel, enjoying the efficient and lightning-quick automatic transmissions, and working the pedals instead elevates the experience into an art form.

Another key to the development of the Lexus Driving Signature is the ShimoyamaTechnical Center Test Track. Here, the most demanding and most challenging roads in the world have been recreated and the stability and handling of a car are put to the test.

Lexus also improves one’s driving experience through the Lexus Safety Sense (LSS), a suite of active safety equipment which includes a Pre-Collision System (PCS); Adaptive High Beam System; Automatic High Beam System (AHB); Lane Tracing Assist (LTA); Lane Departure Alert (LDA); and Dynamic Radar Cruise Control (DRCC).

These abovementioned safety features complement the host of comprehensive standard safety amenities already found on every Lexus.

The evolution of driving enjoyment will not be lost in an electrified future. In fact, it might even be enhanced.​​ Lexus has already revealed a new, core Lexus Electrified technology to support the vision exemplified by the futuristic LF-30 concept car.

Lexus Advanced Posture Control technology regulates the drive-power output from high-torque electric motors on all four wheels to adjust vehicle posture in tune with human sensibilities.

Completely independent control of front and rear drive wheels allows appropriate provision of front-wheel drive, rear-wheel drive, and all-wheel drive, depending on the driving situation — like when tackling a sharp and slippery corner, for example. Compact and lightweight drive-power units expand freedom in vehicle packaging and are used to enable ideal driving, regardless of the road surface or conditions.

Lexus believes that as vehicle dynamics and safety continue to evolve, so will the art and enjoyment of driving. This is how Lexus can bring out the best driver in you.

Photos from Lexus

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