Mitsubishi PH to export L300 to neighboring ASEAN countries


The locally-assembled Mitsubishi L300 will soon be exported to our neighboring ASEAN counties, the leadership of the Japan-based automotive company said.

Such a move will make Mitsubishi the first automotive brand existing locally to export vehicles.

Mitsubishi Motors Corporation (MMC) Chief Executive Officer Takao Kato revealed the plan to export the workhorse, which is a product of the Mitsubishi Motors Philippines Corporation (MMPC) in Laguna.

“We are committed to further grow and expand the business of Mitsubishi Motors in the Philippines. We are in the process of finalizing our plans to export L300 to other ASEAN countries, which makes us the only automotive manufacture in the Philippine to export vehicles. We will work even harder to enhance MMPC plant’s competitiveness and quality, so that we can make L300 a trusted model in ASEAN,” Kato said.

Such a revelation is a milestone for the local distributor itself, moreso after MMPC recently rolled out the 200,000th L300 from its production line.

MMPC L300 team

The production achievement serves as a testament to the success that MMPC enjoys in terms of L300 sales volume throughout the years. The said model has already delivered more than 190,000 units, thanks its dependable engine, durable quality and affordable price.

MMPC President Mutsuhiro Oshikiri expressed pride over the recent feat.

“This achievement is a reflection of the resiliency of MMPC. Despite the current challenges that we are facing due to the COVID19 pandemic, we are still geared to provide the market with quality vehicles and support Filipino livelihood through serving transportation and business needs,” he said.  

“Also, aligned with the Philippines government’s effort to battle the spreading virus, MMPC has lent out several Mitsubishi L300 units to both local and national government for various outreach activities,” he added.  

Now operating for more than five decades, MMPC’s years of operation can also be perceived as a testament to its resilience; that it can withstand the challenges hurled at it through the years.

Aside from the L300, the 23-hectare plant of MMPC in Sta. Rosa, Laguna locally manufactures the Mirage and Mirage G4.

Photos from Mitsubishi Motors Philippines

Also read:

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