Nissan PH Launches Najima VLOG
Proving his passion for Nissan's LCV line-up, Nissan Philippines' President and Managing Director Atsushi Najima literally got behind the wheel as he launched a new video series with Nissan Philippines.
The video showcased Najima driving media personalities across the Philipppines during their GoAnywhere adventures. The Nissan models featured were Nissan Terra, Nissan Patrol, and Nissan Navara.
The series starts off with Najima-san and the Terra Trio’ vehicles driving around Siquijor Island. Atsushi Najima drives his media friends and talked about their careers, life, and passion for adventure while driving the Nissan Terra through the island.
“There is no better way to show my personal passion for each of our Nissan vehicles, than driving them across the diverse landscapes of this beautiful nation and showcasing what they can do. At Nissan, we are committed to enriching Filipino lives. And this series showcases our ability to enable the best adventurers to take the journeys of their dreams, with complete confidence in the Nissan vehicles that take them there,” shares Nissan Philippines President and Managing Director, Atsushi Najima.
Najima, who was appointed new president and managing director for Nissan Philippines last April 2019, is responsible for creating business strategies to maximize Nissan's overall performance. He also manages product introductions and expands Nissan Philippines under its midterm plan Nissan M.O.V.E. to 2022.
The 'Go Anywhere' 2019 drive campaign showcases Nissan's confidence in their vehicles in the taking customers literally anywhere in the diverse locations across the country. Nissan Philippines President Atsushi Najima wants the campaign to empower Filipino adventure seekers to explore the best and most diverse locations across the archipelago in safety and with confidence.
The vehicles used for Go adventure are Nissan Terra, Nissan Patrol, and Nissan Navara, which showcased not just their four-wheel drive capabilities, but also Nissan Intelligent Mobility. This feature hosts a suite of technology that allows for a safer and more convenient drive on the road. It includes driver assistance technologies such as the Intelligence Distance Control, Intelligent Forward Collision Warning, Intelligent Lane Intervention, Traffic Sign Recognition, and Intelligent Blind Spot Intervention.
Nissan's line up of vehicles equipped with Nissan Intelligent Mobility are the Nissan X-Trail, Nissan Terra, Nissan Navara, and Nissan Patrol.