Final gas-powered Lotus Emira, electric hypercar Evija appear at Goodwood Festival

Lotus-at-Goodwood-Festival-of-Speed-2021-021-1

The Lotus Emira just made its dynamic public debut at the 2021 Goodwood Festival of Speed in the UK.

In front of tens of thousands of gearheads, the all-new Lotus sports car took part in the hill climb and visited the Michelin Supercar Paddock live stage. The sports car also took part in the  Lotus Moment parade in front of Goodwood House, complete with Lotus-themed yellow and green fireworks.

Lotus boasted that the Emira made such a spectacle, crowd control measures had to be implemented within minutes of the Goodwood gates opening at 7 a.m. 

The Emira was also driven by the Duke of Richmond, the organizer of the Goodwood Festival, with Lotus Managing Director Matt Windle in the passenger seat.

Lotus-at-Goodwood-Festival-of-Speed-2021-021-1

Lotus-at-Goodwood-Festival-of-Speed-2021

As Lotus is the featured marque at this year’s Festival of Speed, the Emira was joined on the stand by a prototype of the Evija all-electric hypercar, an Elise Sport 240 Final Edition, and the track bike developed in part by Lotus Engineering for British Cycling.

Lotus-at-Goodwood-Festival-of-Speed-2021

Lotus said that this year’s Goodwood celebrates the auto marque's peerless sporting and technical achievements, and is the theme of the Festival’s Central Feature. That's an art installation which is always created directly in front of Goodwood House.

Called the Lotus "Aeroad" and viewed digitally via a smartphone app, the sculpture uses the latest augmented reality technology to allow users to watch four iconic Lotus cars speed through the air on a virtual racetrack.

The app featured an "at home" mode for fans unable to attend in person, giving them the opportunity to launch a virtual version of the sculpture, plus the racetrack and cars.

Once launched, users can take a photo or record a short video of their journey around the augmented track and save it to their device to share.

Lotus-Emira

The Emira will be the last internal combustion engine (ICE)-powered car from Lotus, and has been speculated to get a Mercedes-Benz AMG-sourced four-cylinder turbo. 

Photos from Lotus

Also read:

Lotus presents its last gasoline-powered car, the Emira

Lotus invests £100 million in Emira, Evija EV production

Read All

Featured Articles

Featured Lotus Cars