It's official: Nissan to stop producing Almera in PH

Nissan Almera

The local arm for the Japanese automaker Nissan will be stopping the local production of the Nissan Almera in the country, following the expiration of the deal with its assembly partner.

In a statement, Nissan in the Philippines, with its vehicle assembly partner Univation Motor Philippines, Inc. (UMPI) will cease production operations in its facility in Santa Rosa, Laguna starting March this year.

“The decision has been made following the expiration of the assembly contract between Nissan Philippines, Inc. (NPI) and UMPI. The decision is aligned with Nissan’s plan towards optimized production and efficient business operations in the ASEAN region, as part of the Nissan NEXT transformation plan.”

Nissan Philippines Assistant General Manager for Communications Dax Avenido told Carmudi Philippines that they are still studying as to where they would be sourcing the future supply of the Almera for the country.

“We will continue to sell the Almera as we have sufficient supply to meet our customer’s demands,” Avenido said in an interview.

Nissan Almera N-Sport

For the pricing of the Nissan Almera, Avenido assured that it will “remain the same at this point.”

Further, the statement from the Japanese automaker said that they “remain committed to its investments in the Philippines.”

“The company will continue to contribute to the growth of the Philippine automotive industry through its innovative products and excellent services, as well as its dealer expansion nationwide. Nissan’s strategy in the Philippines is to keep the customer at the heart of our business, and focus on strengthening the fundamentals of Product, Service, Customer Experience, and People. Our customer-centric approach guides our product and service offerings, as well as network expansion.”

On the other hand, UMPI will continue its other business operations in the country.

“We were informed that UMPI will remain active in the Philippines and continue its other business operations in the country. The well-being of employees is the highest priority. Nissan is coordinating with UMPI to ensure a smooth transition,” it noted.

DTI Ramon Lopez

Moreover, the leadership of the Department of Trade and Industry cited the need for provisional safeguard measures on the local automotive industry. 

“The announcement of Nissan to close their assembly operations in the country is regrettable, as these developments all the more demonstrate the critical situation of the local motor vehicle industry. Thus, the provisional safeguard measures need to be immediately put in place to protect the domestic industry from further serious injury,” the Trade Secretary Ramon Lopez said. 

In their own statement, DTI mentioned that the sales for the Nissan Almera of around 4,500 “represent just 1 percent of the total vehicle market and its assembly activity employs 133 workers.”

“The stoppage of assembly was expected as in its earlier discussions with the DTI, Nissan has intimated that they already contemplated on closing last year given weaker volume sales and low market share of the Nissan Almera. They have in effect extended their stay.  Their major sales come from imported pick-ups and sport utility vehicles (SUVs),” the DTI claimed in its statement.

“The stoppage of Nissan Almera’s assembly operations, following closely that of Honda and Isuzu, only highlights that the local auto assembly industry is critically impacted by the surge in imports and will thus benefit from the time-bound safeguard duty,” Lopez said. 

 “Alongside the modernized incentives being made available under the CREATE Bill, the DTI is undertaking a comprehensive approach to revive the auto industry - employing coherent policy measures while still maintaining fair trade and the contestability of the market for imports. This, together with the major reforms we are doing—such as the Public Service Act, the Rice Tariffication Law and the Build, Build, Build program, and many more—will bring about a more attractive investment climate moving forward,” the trade chief added.  

Photos from Nissan in the Philippines, DTI Secretary Ramon M. Lopez Facebook page

Also read:

Latest Almera to Take More Than a Year to be Introduced in PH?

2020 Nissan Almera vs. the competition: Your other subcompact sedan options

Nissan gives hefty discounts to welcome 'new normal'

Explore Nissan Almera

  • Almera Front angle low view
  • Nissan Almera Front Side View
  • Almera Rear angle view
  • Top View of Almera
  • Almera Headlight
  • Almera Tail light
  • Nissan Almera Drivers Side Mirror Front Angle
  • Nissan Almera Drivers Side Mirror Rear Angle
Nissan Almera
₱839,000 - 1.149 Million Emi Starts : ₱14,393

Nissan Car Models

Nissan Cars
  • Nissan Navara
    Nissan Navara
  • Nissan NV350 Urvan
    Nissan NV350 Urvan
  • Nissan 370Z
    Nissan 370Z
  • Nissan 400Z
    Nissan 400Z
  • Nissan Almera
    Nissan Almera
Read All

Featured Articles

Recommended Articles For You

Read All

Featured Nissan Cars

  • Upcoming

Compare & Recommended

Trending Sedan

  • Upcoming

Nissan Almera Car Articles From Zigwheels

  • News
  • Article Feature
  • Refreshed Nissan Almera: Enhanced Features, Engine Options, and Pricing in the Philippines
    Refreshed Nissan Almera: Enhanced Features, Engine Options, and Pricing in the Philippines
    Roy Robles . Jul 11, 2023
  • Updated Nissan Almera launched in Thailand, coming soon to PH?
    Updated Nissan Almera launched in Thailand, coming soon to PH?
    Dylan Afuang . May 12, 2023
  • Nissan USA unveils updated 2023 Versa, a.k.a Almera
    Nissan USA unveils updated 2023 Versa, a.k.a Almera
    Dylan Afuang . Oct 17, 2022
  • Nissan turbocharges subcompact segment with all-new Almera
    Nissan turbocharges subcompact segment with all-new Almera
    Kap Maceda Aguila . Oct 08, 2021
  • Nissan PH teases all-new 2022 Almera
    Nissan PH teases all-new 2022 Almera
    Roy Robles . Sep 23, 2021
  • The New Nissan Almera: Making Sedans Exciting Again
    The New Nissan Almera: Making Sedans Exciting Again
    Ruben Manahan IV . Jan 22, 2024
  • The New Nissan Almera: A Modern, Cutting-Edge Sedan
    The New Nissan Almera: A Modern, Cutting-Edge Sedan
    Ruben Manahan IV . Jan 22, 2024
  • Suzuki Dzire vs. the competition
    Suzuki Dzire vs. the competition
    Hazel Nicole Carreon . Dec 21, 2023
  • Here are some of the best sub-P900K sedans in the Philippines today
    Here are some of the best sub-P900K sedans in the Philippines today
    Paulo Papa . Dec 19, 2023
  • Sedan spotting: Here are some of the available city cars in the Philippines
    Sedan spotting: Here are some of the available city cars in the Philippines
    Paulo Papa . Dec 05, 2023