WATCH: Jaguar Land Rover bares 2030 sustainability goals


Jaguar Land Rover has announced its sustainability goals in line with its commitment to reducing greenhouse gas emissions across its operations by 46 percent by 2030. The British automotive brand will also cut average vehicle emissions across its value chains by 54 percent, including the reduction throughout the use phase of its vehicles by 60 percent come the abovementioned year.


  • What sustainability targets did JLR set for 2030?

    According to JLR, the company aims to reduce greenhouse emissions by 46% and cut vehicle emissions by 54% by 2030.
  • Who is JLR's newly appointed Sustainability Director?

    It is Rossella Cardone.
  • jaguar-land-rover-logo

    The aforementioned goals have been approved by the Science Based Targets initiative (SBTi), an organization dedicated to fighting climate change, and confirms the company’s pathway to a 1.5°C emissions reduction in conjunction with the Paris Agreement.

    “We congratulate Jaguar Land Rover on setting science-based targets consistent with limiting warming to 1.5°C, the most ambitious goal of the Paris Agreement. By setting ambitious science-based targets grounded in climate science, Jaguar Land Rover is taking action to prevent the most damaging effects of climate change,” said SBTi Managing Director Alberto Carrillo Pineda.

    The automotive marque released a short video on its official YouTube channel where Jaguar Land Rover Strategy and Sustainability Executive Director François Dossa and newly appointed Sustainability Director Rossella Cardone talk about the company’s sustainability goals.

    You can check the video here.

    The said 2030 sustainability targets announced by Jaguar Land Rover will be followed by a second-decade ambition for net-zero emissions across supply chain, product, and operations by 2039 and is part of the brand’s Reimagine strategy.

    To achieve this, Jaguar Land Rover will undergo a  major decarbonization process which includes the company's design and materials, manufacturing operations, supply chain, electrification, battery strategy, circular economy processes, and up to end-of-life treatment.  

    “Sustainability sits at the core of our Reimagine strategy, with the aim to achieve net carbon zero by 2039, as the creator of the world’s most desirable modern luxury vehicles. As we move from climate ambition into action, we are now embedding sustainability into the Jaguar Land Rover DNA to minimize our carbon footprint across our value chain. Science-based targets tell us how much and how quickly we need to reduce our greenhouse gas emissions, as well as keeping stakeholders informed about our progress,” said Cardone.

    Photos from Jaguar Land Rover

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