Caltex Partners with MVP Rewards for New Rewards Program
Oil giant Caltex--marketed by Chevron Philippines, Inc. (CPI)--has inked a new partnership, this time with MVP Rewards and Loyalty Solutions, Inc., to solidify its latest rewards program that will give even more value to customers.
A PHP1 cash back for every five liters of Platinum with Techron, Silver with Techron, or Diesel with TechronD of fuel purchase will be given to MVP Rewards members powered by PayMaya. A maximum of 60 liters per purchase is allowed. Customers can choose to use the cash back they have accumulated the next time they fuel up.
MVP Rewards is exclusive to customers of PLDT, SMART, Sun, TNT, Cignal and Bayad Center.
Juan Victor Hernandez, Director of MVP Rewards and Loyalty Solutions Inc. and SVP, Head of Enterprise Business for PLDT and Smart, said that the latest partnership has empowered the customers more.
"We have designed the MVP Rewards program with one audience in mind--our customers. We have taken what's best across industries and put it in one powerful program leveraging on the PLDT group that has the unique ability to provide this level of convergence owing to the breadth of our combined services," he said.
For their part, Louie Zhang, CPI country chairman, said that the partnership with MVP Rewards allows Caltex to complete a circle of rewards around their loyal customers. No other fuel brand can match these rewards.
"Caltex continues to innovate in the consumer rewards landscape by forging key partnerships with industry leaders. Our latest partnership with MVP Rewards and Loyalty Solutions Inc is another testament to this," he said
"We believe Filipinos work hard for their money and are always looking for ways to bring more to the table. The Caltex and MVP Rewards partnership gives cashback on fuels just by presenting a rewards card. We know this will give our customers more value for their money," Zhang added.
To those who want to be an MVP Rewards member, simply visit www.mvprewards.ph/signup to create your rewards profile and enroll your PLDT, Smart, Sun, TNT, and Cignal accounts to start enjoying points, rebates, raffles, and more.
You can also visit the nearest PLDT and Smart Store or Bayad Center to sign up and get your rewards card.