Toyota PH eyes to sell 1,000 units of the Raize a month

The all-new Toyota Raize

Following its launch in the local market, Toyota Motor Philippines (TMP) is eyeing to sell 1,000 examples per month of the all-new Raize.

KEY TAKEAWAYS

  • How many units of the all-new Raize is Toyota Motor Philippines planning to sell?

    The company is targeting 1,000 units per month.
  • What are the initiatives that the company will utilize to help reach the goal?

    These are partnerships with the traditional media, digital advertising, and other dealer-level efforts.
  • TMP First Vice President for Vehicle Sales Operations Sherwin Chualim announced the target during the recent virtual launch of the latest crossover offering.

    When reached, the all-new Raize alone would beat the overall sales of most automotive distributors in the country for a whole year, which would seem quite a goal for a model that is newly introduced.

    The all-new Toyota Raize

    Although admitting that such is the case, Chualim said that the company has already devised plans to reach the number with its various marketing initiatives: partnerships with the traditional media, digital advertising to further tap the younger market, and other dealer-level efforts.

    Chualim also shared that TMP is receiving positive customer feedback pertaining to the all-new Raize.

    Relatedly, TMP assured that it will secure an ample supply of the all-new Raize for the local market amid the global chip shortage that hampered the global brand’s production.

    Designed to cater to the younger market, the newly introduced offering is available in four variants and two engine options: a turbocharged 1.0-liter and 1.2 naturally aspirated one.

    The price for the all-new Raize starts at P746,000 (1.2 E MT) up to P1.036 million for the top-of-the-line trim (1.0 Turbo CVT), depending on the body color chosen.

    Photos from Toyota Motor Philippines

    Also read:

    Spec check: 2022 Toyota Raize

    Toyota PH opens reservations for Raize

    Toyota Raize to be offered in PH next month, starting at P746K

    Explore Toyota Raize

    • Raize Front angle low view
    • Raize Headlight
    • Raize Wheel
    • Raize Front Fog Lamp
    • Raize Grille View
    • Toyota Raize Drivers Side Mirror Front Angle
    Toyota Raize
    ₱746,000 - ₱1.031 Million Emi Starts : ₱12,798

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