Pickup truck comparo: Hilux Conquest vs Mitsubishi Strada Athlete

hilux-strada

The trend in vehicle design leans toward sportiness these days, that’s why you’ll often see many top of the line models come with features that prioritize a sporty feel over that of sleekness and luxury.

No more is this trend obvious than in the pickup segment, where the Toyota Hilux Conquest and Mitsubishi Strada Athlete are two of a pickup buyer’s best choices. We square off these two off-road behemoths against each other and take our pick as to which one deserves your hard-earned money more.

Exterior

Mitsubbishi Strada Athlete

The Mitsubishi Strada Athlete sports a blacked-out Dynamic Shield, black front bumper garnish, 18-inch black alloy wheels, black roof, styling bar and side decal accents complemented by the two-tone finish. All these add up to a tougher aesthetic compared to the standard Strada.

2020 Hilux Conquest emotional red

The Hilux Conquest asserts its bolder look over the rest of the lineup, showing more authority on the road with its sporty and refreshing new features such as a new grille design and sports bar, restyled daytime running lights, a bed liner, and 18-inch alloy wheels further amplifying the active lifestyle of the Hilux Conquest owner. A “Conquest” graphic at the rear sides further distinguish it from its Hilux family.

Winner: Tie

Interior

Strada Athlete

For its interiors, the Strada Athlete displays a two-tone black and orange leather with orange stitching accents in its seats, gear shift panel/knob and parking brake lever (available in the 4x4 variant). The pickup also comes with a whole suite of safety and driver assistance systems that includes Forward Collision Mitigation (FCM), Blind Spot Warning with Lane Change Assist (BSW with LCA), Rear Cross Traffic Alert (RCTA), and Ultrasonic Misacceleration Mitigation System (UMS), to name a few. Infotainment is handled by a 7-inch touchscreen.

hilux conquest

The new Hilux Conquest is now equipped with a Smart Key/Entry feature and furnished with a new black interior trim and a 6.5-inch display to go with the Steering Wheel Audio Control. Overall, the Conquest’s cabin is just the same as the next top Hilux variant. In terms of safety, the Conquest 4×4 models get anti-lock braking system with electronic brakeforce distribution (ABS-EBD), hill-start assist, stability control with traction control, downhill assist, and trailer sway control. Meanwhile, the Conquest 4×2 gets only three airbags along with ABS-EBD. A reverse back-up camera and clearance sensors are also onboard.

Winner: Mitsubishi Athlete

Powertrain

strada athlete engine

Under its hood of the Athlete is Mitsubishi’s reliable 2.4L MIVEC Turbo Clean Diesel engine and six-speed automatic transmission with Super Select 4WD II system that produces around 179hp and 430Nm of torque. This powertrain combo links to a Super Select 4WD-II with off-road traction control that allows drivers to choose between different drive and terrain settings for better handling on any road condition.

2020 Hilux engine

The Hilux Conquest is powered by the same fuel-efficient and durable engine used in the current Hilux lineup; a 2.8-liter four-cylinder, 16-valve DOHC Variable Nozzle Turbo with Air-cooled Intercooler and a 2.4-liter version of the same engine. Both are befitting for any off road activity. Engine output maxes out at 201hp and 500Nm for the 2.8L and 148hp and 400Nm for the 2.4L. A choice between a 6-speed automatic and 6-speed intelligent manual gearbox ensures all that power reaches either all four wheels (4x4 variants) or rear wheels only (4x2 variants).

Winner: Hilux Conquest

Pricing and options

The Mitsubishi Athlete comes in two trims, priced at P1.443 million (Strada Athlete 4x2) and P1.76 million (Strada Athlete 4x4). Car shoppers can have the Mitsubishi Strada Athlete in three color options including Sunflare Orange Pearl (exclusive only to the Athlete variant), White Diamond and Graphite Gray Metallic.

The Hilux Conquest on the other hand, has four different trims, priced as follows:

  • CONQUEST 2.8 4x4 A/T: PHP1,850,000
  • CONQUEST 2.8 4x4 M/T: MSRP PHP 1,775,000
  • CONQUEST 2.4 4x2 A/T: PHP 1,475,000
  • CONQUEST 2.4 4x2 M/T: PHP 1,400,000

Available in the colors Super White, Grey Metallic, Attitude Black Mica, Nebula Blue Metallic, and the Conquest-exclusive Emotional Red, the Hilux Conquest ensures a tougher appearance on the road.

Winner: Hilux Conquest

Verdict

As you can see, each pickup has its own merits. The Hilux Conquest wins in terms of options and power, but if you’re looking for more finesse and style, then it’s the Mitsubishi Athlete for you. Feel free to check out the rest of the specs of both pickups here on Carmudi.

Photos/s from Toyota Motor Corporation, Mitsubishi Motor Philippines Corporation

Also read:

Toyota PH brings in refreshed Hilux to maintain pick-up segment lead

Mitsubishi PH Brings Strada Athlete to its Stable

Read All

Featured Articles

Recommended Articles For You

Read All

Featured Cars

  • Upcoming

Car Articles From Zigwheels

  • News
  • Article Feature
  • Advisory Stories
  • Road Test
  • iCAUR V23, V27 available for test drives ahead of PH launch
    iCAUR V23, V27 available for test drives ahead of PH launch
    Ruben Manahan IV . Today
  • OJPH showcases 4 electrified Jaecoo models at Auto Focus Pre-Christmas Test Drive Festival
    OJPH showcases 4 electrified Jaecoo models at Auto Focus Pre-Christmas Test Drive Festival
    Ruben Manahan IV . Today
  • Isuzu PH secures 3rd spot in 2026 PH CXI study
    Isuzu PH secures 3rd spot in 2026 PH CXI study
    Ruben Manahan IV . Nov 13, 2026
  • Toyota adds Tugbok to growing dealership locations in PH
    Toyota adds Tugbok to growing dealership locations in PH
    Ruben Manahan IV . Nov 13, 2026
  • Bentley named Official Partner of Parisian football club
    Bentley named Official Partner of Parisian football club
    Paulo Papa . Nov 13, 2026
  • Check out the most-viewed nameplates on Zigwheels PH
    Check out the most-viewed nameplates on Zigwheels PH
    Paulo Papa . Nov 13, 2026
  • Nameplates that will help move delegates in ASEAN 2026 Summit
    Nameplates that will help move delegates in ASEAN 2026 Summit
    Paulo Papa . Nov 13, 2026
  • VinFast VF8 vs. the competition
    VinFast VF8 vs. the competition
    Cesar Miguel . Nov 12, 2026
  • Chery QEV: initial impressions
    Chery QEV: initial impressions
    Paulo Papa . Nov 10, 2026
  • Is the new Honda City, City Hatchback worth the money?
    Is the new Honda City, City Hatchback worth the money?
    Paulo Papa . Oct 24, 2026
  • Here’s how to protect your paint, upholstery, dash from super El Niño heat
    Here’s how to protect your paint, upholstery, dash from super El Niño heat
    Cesar Miguel . Nov 13, 2026
  • 3 safe driving tips to remember this Undas
    3 safe driving tips to remember this Undas
    Paulo Papa . Nov 01, 2026
  • Getting your car ready for El Niño
    Getting your car ready for El Niño
    Cesar Miguel . Oct 30, 2026
  • Weighing down on car parking
    Weighing down on car parking
    Paulo Papa . Sep 24, 2026
  • Tips on how to prevent vehicle fires
    Tips on how to prevent vehicle fires
    Cesar Miguel . Mar 17, 2026
  • ELECTRIA: Riddara RD6 Econ 73 kWh Long Bed is a huge but comfy daily
    ELECTRIA: Riddara RD6 Econ 73 kWh Long Bed is a huge but comfy daily
    Cesar Miguel . Oct 28, 2026
  • Sedan supremacy: Toyota Corolla Altis GR-S HEV
    Sedan supremacy: Toyota Corolla Altis GR-S HEV
    Paulo Papa . Aug 27, 2026
  • First drive: Kia Sportage Turbo Hybrid
    First drive: Kia Sportage Turbo Hybrid
    Cesar Miguel . Aug 18, 2026
  • First impressions: Geely EX2
    First impressions: Geely EX2
    Cesar Miguel . Jun 18, 2026
  • ELECTRIA: VinFast VF 6 is a well-equipped urban warrior
    ELECTRIA: VinFast VF 6 is a well-equipped urban warrior
    Cesar Miguel . Apr 20, 2026