Ford PH reaches milestone with opening of 50th dealership

Ford dealership

The local distributor of the Blue Oval has opened its 50th dealership in the country, putting up its latest facility in the Queen City of the South.

Situated at Cebu South Road Properties Road, Cansojong in Talisay City, Cebu, Ford Talisay dealership is expected to bolster the brand’s presence and give access to its vehicles and services for people in the area.

Ford Talisay showroom

Operated by Fairlane Automotive Ventures, Inc. (FAVI), the recently-inaugurated dealership covers a total floor area of 1,397 square meters. The facility has a display area that can accommodate seven cars and currently has 11 service bays with provision for future expansion.

Ford Talisay, which had its ground-breaking rites in February 2020, showcases a “more globally aligned exterior and interior look and feel (Ford Signature) to offer customers a better dealership environment and experience."

Ford Talisay reception

Newly installed Ford Philippines Managing Director Michael Breen expressed pride over the latest milestone for the American carmaker.

“Opening our 50th dealership facility in the country is a special milestone for Ford Philippines and for our growing customer base in Cebu,” Breen was quoted as saying.

“This is a testament to the growing preference towards the Ford brand and our growing vehicle portfolio and after-sales offerings. We are grateful to the partnership we have with FAVI and look forward to serving the automotive needs of more Cebuanos with our Ford Talisay dealership,” he added.

Michael Breen

Meanwhile, FAVI General Manager Andre Borromeo is grateful for the partnership forged with Ford Philippines.

“We thank our partners from Ford Philippines for their support and collaboration in seeing the construction of Ford Talisay into fruition so that we can serve our customers from Talisay City to Southern town of Cebu,” Borromeo expressed.

Ford Talisay new vehicle releasing area

To celebrate the inauguration, the newly opened dealership is giving away exclusive Ford merchandise to the first 50 customers. Aside from that, buyers of the Ford Territory, Ranger, or Everest within this month will also be given with a free scheduled service plan (SSP) package. Select Ford vehicles can expect special offers on top of existing promos and deals.

Ford clients may visit the Talisay showroom from Mondays to Saturdays 8 a.m. to 5 p.m. for both sales and vehicle servicing needs. Ford Talisay can be reached via  +63 (917) 838-7759 or email  

Photos from Ford Philippines

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