Isuzu PH stages 2017 Isuzu Truck Fest in SMX Convention Center
For those who are in the commercial transportation business or are just looking to buy a new SUV or pickup, Isuzu Philippines Corporation (IPC) is once more staging its Isuzu Truck Fest this weekend, from April 20 to 23, at the SMX Convention Center in the SM Mall of Asia complex in Pasay City.
For the past 17 years, Isuzu’s N-Series light-duty trucks has led its segment. Recently however, the Japanese truckmaker saw the trucks and buses segment exhibit growth that’s parallel to the growth of the economy as its medium and heavy-duty trucks sales increased by 13 percent in 2016.
“The key to our success is not on the sale of our trucks, it’s on the full service that comes with every purchase,” said IPC President Hajime Koso. “With every truck purchase, we provide product orientations, driver’s training and even a professional analysis on fuel consumption and actual vehicle operation. A truck is probably one of the most valued investments for a company, which is why aside from providing quality products, Isuzu guarantees availability of parts and reliable service.”
Visitors to the 2017 Isuzu Truck Fest can see two units each of the Isuzu NHR with flexi truck 10 x 10 body and Isuzu FVM with Fruehaf wing van, which are specially built by IPC’s trusted body builders Kyoei Kogyo Philippines Corp. (KPC) and Centro Manufacturing Corporation respectively. For the light-duty truck lineup, there’s the Isuzu NHR with iVAN body option, NHR jeepney prototype, Isuzu NPR dropside, NPR aluminum van and Isuzu NQR Garbage Compactor. For the medium to heavy-duty segment, IPC has on display the FVM with crane, Isuzu CYZ51 dump truck and Isuzu EXZ51 tractor head.
Of course, not to be missed are Isuzu’s light commercial vehicles: the Isuzu MU-X Black Series and the Isuzu D-Max X-Series.
Also onsite are Isuzu’s accredited body builders–namely Centro, Almazora, KPC, Multilift, Transbilt, Versatemp, Red Dragon, CoolAire, and JVF Commercial–so customers can immediately discuss their purchase requirements after they pick the right truck for their business.
“Every year we try to make the show even more exciting and worthwhile for truck buyers to visit,” Koso added. “The introduction of the Isuzu NHR with flexi truck 10 x 10 body and FVM with Fruehaf wing van are our latest addition to the wide array of body applications which can be done on our trucks. Hopefully, it will attract more customers to buy these models thru this display.”
As an added treat for customers who successfully close a transaction until June 30, 2017, they will receive a free dashboard camera and a fuel card worth P10,000.
“For Isuzu, there is nothing more valuable that the trust that we get from our customers,” Koso shared. “It is for this reason, that we continue to provide excellent products and service that best suits the demands of the market.”